Client // Party Bus RVA

The Challenge

Party Bus RVA was in need of a name that was easy to remember, a brand that spoke to multiple demographics and an image that stood out and screamed FUN!

The Must

  • Business name creation
  • Market Research
  • Custom logo design and color palettes
  • Website design and build
  • Website hosting and management
  • Marketing strategies and social support
  • Social media account creation and setup
  • Custom designed business cards
  • Social media page design
  • Social media support
  • Vehicle wrap design and management
  • Marketing campaigns
  • Business development support and consulting

The Solution

Gathering inspiration from the curvy lines of SoulTrain, we started with the new business name and logo design. We created an image that is easy to remember, stands out, looks high-end and is fun. The website design and layout showcases the benefits of booking “Party Bus” as well as many local hot spots.

Since the goal was to appeal to a wide range of demographics and multiple markets, we designed the brand identity and messaging around “painting the town” and exciting entertainment.

The new website serves as a resource for contacting, booking and learning more about “Party Bus RVA” with a clean, easy-to-navigate design and strong calls to action. This has helped convert website traffic and strengthen their credibility in the marketplace.

The Results

Immediate marketplace visibility and credibility driving 2nd year profitability

  • YTD lead generation up 77% 100% 100%
  • Increase search rank with new website launch 100% 100%
  • Increased website traffic 360% in first month of release 100% 100%